Writing and Promoting an e-book

by Marc Evans

The advantages of writing your own e-book certainly seem attractive, when you consider the time and effort it takes to write and promote a book through traditional methods. Don’t get me wrong, I love a good novel, and even a good published business book I can buy from Amazon. With the amount of bloggers out there today, everyone can be a publisher. In Veronica Carrillo blog post “Launching your new product, Publishing an e-book” , she describes the advantages.

• Most eBooks are published as PDF files
• Overhead is minimal.
• Don’t have to worry about the publisher taking cut of the profits
• Don’t have to worry about printing and shipping.

She also states that a big sticking point is that of research, and not being able to actually get the eBook written. I agree that if you already have an idea, start writing and research the new topics as you go, this way the book gets completed.

e-bookFinally I’ll add promotion. There are a number of ways to promote your e-book online, but you want to make sure you are getting the most sales possible and making sure you are on target with your market you are selling the book to. A product launch of an e-book is a great way to have your eBook sales downloaded through a complete marketing event.

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